Dischromatics Limited who are accredited to Quality Standard ISO 9001:2008, Reveals some Printing malpractices that are taking place in the UK and a solution to the problem.
Dischromatics was established in 1989 and with an enviable reputation for quality of products and services is happy to exploit the malpractices of some rival companies in the UK who provide printed CD's and DVD's which are not fit for purpose.
Chairman Stewart Spencer says " We specialise in supporting small bands and groups who, when placing their business with us expect to have a product that is as good as anything on the market, even the large volume product we produce for the larger groups and bands. Unfortunately there are disreputable companies out there that just want to maximise their profits and supply these unfortunate people with product which just isn't fit for purpose!
Many companies in the UK who provide CD & DVD Duplication and Printing are now effectively ‘CHEATING’ their customers! When ink-jet printing is applied to standard CD’s or DVD’s whereby ink is sprayed directly onto the disc surface, it is essential that afterwards, the printed disc is coated with a protective UV curable lacquer, or it is liable to be unstable from moisture deposits, scratching or smudging.
It is almost impossible to complete this process manually and therefore a bespoke Lacquer Coating machine is essential. This additional application naturally increases the unit cost considerably due not only to the specialised machine and cost of coating materials but also the extra labour input required.
Because of the ‘extra’ costs incurred by the lacquer coating being properly and professionally applied in a controlled environment, with Health & Safety rules in place to safeguard the operator due to the fumes involved, some companies are ignoring their responsibility by completely eliminating the lacquering application, which in some ways is the most important part of the printing processes. Their customers will receive a sub-standard product which is not fit for purpose.
A simple test to prove or disprove whether a company is complying with the proper methods, is simply to either run your finger nail over the surface which will easily remove the ink or use a damp finger to rub the printed surface which will smudge without effort.
The reason companies are doing this of course is to remain competitive and increase margins. Clearly they are in strong competition with other companies for the same business. However, most customers or end users are not aware of the differences available on the market and therefore place their business with companies who say they can do the work cheaper and at the same quality as any other company which of course is totally down to ‘shady’ practices.
Dischromatics do not use standard ink-jet discs, they use specially pre-coated CD’s & DVD’s from Taiyo Yuden which are waterproof so that after completion of the printing the ink reacts with the coating sealing the print to a finish which prevents scratching and smudging and any damage from moisture. Taiyo Yuden is the leader in the field of this type of technology.
The added benefit of using these discs is the total elimination of the lacquering
stage which further eliminates the necessity to extract any dangerous fumes or exposure to staff as there aren’t any using these Waterproof or Watershield discs as they are called. This falls perfectly into line with Dischromatics Environmental Management Standard practices as they are also
ISO 14001:2004 accredited.
For further information, please call 01495 243222 or e-mail: enquiries@dischromatics.co.uk or go to:
http://www.dischromatics.co.uk/cd-duplication/cd-duplication2/
Wednesday 21 July 2010
Monday 19 July 2010
CD Duplication & Ink-jet printing from Dischromatics
Dischromatics Limited who are accredited to Quality Standard ISO 9001:2008, Reveals some Printing malpractices that are taking place in the UK
Many companies who provide CD & DVD Duplication and Printing are now effectively ‘CHEATING’ their customers! They are unfortunately only completing the initial part of the printing process with regards to the ink-jet printing process.
When ink-jet printing is applied to standard CD’s or DVD’s whereby ink is sprayed directly onto the disc surface, it is essential that afterwards, the printed disc is coated with a protective UV curable lacquer, or it is liable to be unstable from moisture deposits, scratching or smudging.
It is almost impossible to complete this process manually and therefore a bespoke Lacquer Coating machine is essential. This additional application naturally increases the unit cost considerably due not only to the specialised machine and cost of coating materials but also the extra labour input required.
Because of the ‘extra’ costs incurred by the lacquer coating being properly and professionally applied in a controlled environment, with Health & Safety rules in place to safeguard the operator due to the fumes involved, some companies are ignoring their responsibility by completely eliminating the lacquering application, which in some ways is the most important part of the printing processes. Their customers will receive a sub-standard product which is not fit for purpose.
A simple test to prove or disprove whether a company is complying with the proper methods, is simply to either run your finger nail over the surface which will easily remove the ink or use a damp finger to rub the printed surface which will smudge without effort.
The reason companies are doing this of course is to remain competitive and increase margins. Clearly they are in strong competition with other companies for the same business. However, most customers or end users are not aware of the differences available on the market and therefore place their business with companies who say they can do the work cheaper and at the same quality as any other company which of course is totally down to ‘shady’ practices.
One such company that provides top quality products and is able to print using the ink-jet process is Dischromatics Limited a long established company in the media duplication and printing business. They were established in 1989 and have a long and successful track record in CD, DVD & Blu-ray Replication as well as CD & DVD Duplication.
Dischromatics do not use standard ink-jet discs, they use specially pre-coated CD’s & DVD’s from Taiyo Yuden which are waterproof so that after completion of the printing the ink reacts with the coating sealing the print to a finish which prevents scratching and smudging and any damage from moisture. Taiyo Yuden is the leader in the field of this type of technology.
The added benefit of using these discs is the total elimination of the lacquering stage which further eliminates
the necessity to extract any dangerous fumes or exposure to staff as there aren’t any using these Waterproof
or Watershield discs as they are called.
For further information, please call 01495 243222 or e-mail: enquiries@dischromatics.co.uk or go to:
Free Press Release Distribution Service
Free Press Release Distribution Service: "- Sent using Google Toolbar"
Monday 12 July 2010
Dischromatics Variable Data Printing
PRESS RELEASE:
Dischromatics Announces Addition of Variable Data Printing
Dischromatics the CD, DVD & Blu-ray Producer presents new product launch to compliment its Digital Printing facility with the addition of full Variable Data Printing.
Dischromatics which was formed in 1989 and is a partner of Sony DADC producing quality CD, DVD & Blu-ray products announces the addition of full Variable data printing (VDP) (also known as variable information printing (VIP) or VI) which is a form of on-demand printing in which elements such as text, graphics and images may be changed from one printed piece to the next, without stopping or slowing down the printing process and using information from a database or external file.
Dischromatics uses professional software from Creo Darwin.
They can print a set of personalized letters, leaflets, brochures, booklets, postcards or even CD & DVD Digipaks, each with the same basic layout, but which can be printed with a different image graphic, name and address or even bar code on each. Variable data printing can be used for direct marketing, customer relationship management, advertising and brochures or postcard campaigns. The success rate from sending digitally printed personalised marketing literature has proven to increase the success rate from 2% or 3% to 10% or even 15%.
There are several levels of variable printing. The most basic level involves changing the salutation or name on each copy.
More complicated variable data printing uses 'versioning', where there may be differing amounts of customisation or personalisation for different markets, with text and images changing for groups of addresses based upon which segment of the market is being addressed.
Finally there is full variability printing, where the text and images can be altered for each individual address. All three types of variable data printing begin with a basic design that indicates which sections can be altered and a database of information that fills in the changeable fields.
Variable data printing enables the mass customization of documents via digital print technology, as opposed to the 'mass-production' of a single document using lithographic printing. Instead of producing 10,000 copies of a single document, delivering a single message to 10,000 customers, variable data printing could print any number of unique documents with customized messages for each customer.
Digital Printing allows the customer to be selective running smaller tests and receiving quicker responses. Unlike lithographic printing, the changes are done ‘on the fly’ in other words there are no plate changes. The changes are effected by the software whilst the job is printing; this makes the process cheaper and quicker with no loss of quality.
Their Graphic Designers will work with the customers to design the product if require.
For more information call 01495 243222 or visit: http://www.dischromatics.co.uk/variable-data-printing/
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